NEURO-PSYCHOLOGICAL ENGAGEMENT

The key to unlocking
your full potential as a communicator

INTRODUCING THE 

NeuroPsychological Engagement  MASTERCLASS

The World's First Science-Based Communication System


"Communication that engages both the conscious and non-conscious mind with science-based techniques proven to accelerate agreement and change minds & behavior by limiting the interference of bias, backfire, decision fatigue, and cognitive overload."

Stop Confusing. Start Convincing.

NeuroPsychological Engagement  MASTERCLASS

NOW ONLINE FOR THE FIRST TIME EVER

 

We have been teaching NPE and the Science of Engagement at select industry association conferences and with private and corporate clients for the last 5 years. 

 

Thousands of students have begged us to bring the NPE training online and create a certification. (When people from NASA want to take your course online, you know it's something to get on...)

 

It had always been our plan to bring this knowledge and training together in an online Masterclass, but that was a date still a couple years out. 

 

Then 2020 happened.

 

Our past students wanted and needed this uniform body of training now more than ever.

 

And, as anyone who has been in one of my audiences will tell you, I LOVE TO SHARE THIS INFORMATION TO HELP OTHERS. It is what fills me up the most, second to God and my children.

 

Sharing the incredible map with my fellow professional communicators and watching what happens in their minds and eyes after the first 10 minutes alone, that is one of the best feelings in the world for me. It has pained me to not be in conference rooms and classrooms sharing this in-person since my last keynote on March 5th.

 

So while we have been #WFH and remote-learning with our grade school kids, and all the other changes underway, we have been determined to launch the Science of Engagement Masterclass before the end of the year, and it will be live on January 5, 2021 for a select few.

 

Because so many of our past students, fans, friends, and followers have been begging for this class, and this year has been such the challenge that it has been, we are offering our first Science of Engagement Masterclass via a Founding Member Pre-Sale.

 

Limited to ethics-based communication and business professionals and organization teams.

Master the
Science of Engagement with the NPE Masterclass

An 8-Week Online Course

Delivered in a self-led and self-paced environment, the NPE Masterclass is composed of 8 online video classes, educational downloads for organizing your new library of knowledge, and weekly assignments to apply what you're learning in real practice.


  • Overcome information overload

    Understand how the mind is tuning out most modern-day communication in our noisy world alongside endless social media static.

  • Appeal to the subconscious and conscious mind

    Learn the top 7 science-based keys to achieve Neuro-Psychological Engagement (NPE), activating both the conscious and subconscious of your audience's mind.

  • Navigate communication biases

    Reveal the biases working to block your communication, and how to navigate this coping mechanism that actively fights against your best laid plans.

  • Learn emotional engagement

    Learn how the mind makes decisions, and create emotional engagement with your audience.

  • Increase positive responses

    Audit your existing communication content and training methods against human behavior and motivation research to increase positive responses.

  • You control the level of science intensity

    We make it all simple and applicable in the real-world of communication, taught at a level so you never have to decipher a complex study for yourself.

Special Bonuses


Included with your masterclass at no additional charge

SPECIAL REPORT: Neuroscience & Storytelling in the Age of COVID-19

With fears heightened in the aftermath of COVID-19, it’s even more challenging—and critical--for communicators to earn the trust of audiences, from your employees to your top customers.

Top DIY Content Creation Tech Tools
eBook & Training

Our favorite, high-impact communication and content creation tech tools tirelessly tested by the Volume PR and Engagement Science Lab teams to help you create world-class content with ease. 

Top Reading
& Podcast File

For the students that love to dig deeper, a list of the top books and podcasts to help you grow as a behavioral communicator.

Get started today

  • 80% Off Before Public Launch
  • Limited to the first 50 students

Who Does This Help?

Behavioral Science is Transforming Business Everywhere


Whether you are new to communication or a seasoned pro, this Masterclass will sharpen your communication skills in one of the most universally useful ways possible.

Communication

Professionals


Professionals in marketing, public relations, corporate communication, branding, advertising, sales, internal and employee communication, crisis communication, and human resources.

Entrepreneurs

and small business owners


Knowing what to say and how to say it as an entrepreneur can be the difference between success and failure. With NPE in your pocket, you will have the blueprint for effective communication to support every element in your business.

Business 

teams & organizations


How do you equip your team to communicate successfully in the noisiest time in human history?
Teaching the NPE method to your team unites them under a shared, strategic approach in a way our industry has never enjoyed before.

Leaders

Managers & team leaders


How you engage people can often be one of the greatest determinants of success. Leaders who follow the NPE method understand more of the actions going on in the mind of their audience, and how to communicate to connect rather than overwhelm and frustrate.

Shannon Bankoff

Media Executive, TEGNA


$2.1M In Net-New Annual Revenue and a 780% ROI

"As an advertising executive, insights from Engagement Science Lab benefitted both my client’s results and my own when acting as an extension of their businesses.

 

Because of Elizabeth and her team’s findings, I have personally seen massive revenue growth, including $2.1M in net-new annual revenue and a 780% ROI specific to one client. I highly recommend Engagement Science Lab's strategies to understand your customers and get the results you need."

The practice of NeuroPscyhological Engagement (NPE) officially makes communication not only an art, but also a science.

The first attempt to map human communication preferences based on intelligence revealed by the sciences, NPE equips us to consistently create communication, professionally or interpersonally, that engages the conscious and non-conscious mind simultaneously to deepen comprehension.


An engagement blueprint based on the science of human motivation and behavior, NPE is an easy to follow system for communication professionals of every skill  level.
It also gives us the tools to limit the interference of bias, backfire, decision fatigue, and cognitive overload that are actively fighting you in this crushingly noisy world.
We can only see a portion of the map today, but it is enough to shift everything in communication in a remarkable way.

And every day, we learn more, the sciences discover more, and the map keeps growing.

Choose the course
that’s right for you.

80% off for Founding Members

Level 1

$2997

  • Normally $6997

  • Online course

Level 2

$3997

  • Normally $7997

  • Online course

  • Certification upon completion

  • Addition to our searchable database for NPE practitioners

Level 3

$4997

  • Normally $8997

  • Everything in Level 2 plus:

  • A subscription box with:

    • Journal
    • Pen set
    • Haptic Samples
    • Printable version of the Masterclass

Meet the founder of NPE

Elizabeth Edwards

Founder and President of Volume PR

and The Engagement Science Lab

Elizabeth Edwards is an award-winning communication industry expert, frequent keynote speaker, and architect of the Neuro-Psychological Engagement (NPE) method of communication. 
 
Merging the fields of communication, neuroscience, and behavioral science and economics, Elizabeth created NPE as the world's first science-based method for reliably improving communication outcomes that influence human motivation and behavior.

Elizabeth Edwards

Founder and President of Volume PR and The Engagement Science Lab

Join The Founding Member Masterclass Now​

Offer available until 50 seats are sold or until January 31, 2021, whichever occurs first.

UNLOCK EARLY ACCESS

Founding Member
Launch Pre-sale

Founding Member Benefits

  • NPE Masterclass

    All on-demand components of the Science of Engagement Masterclass, including 8 online video classes, educational downloads for organizing your new library of knowledge, and weekly assignments to apply what you're learning in real practice.

  • Physical Course Materials

    Learning happens best when our hands get involved in the process, and some of our materials have to be touched to be fully understood. All students will receive a surprise kit by mail in December of materials to supplement the online Masterclass experience.

  • Top Reading & Podcast File

    For the students that love to dig deeper, a list of the top books and podcasts to help you grow as a behavioral communicator.

  • SPECIAL REPORT: Neuroscience & Storytelling in the Age of COVID-1

    Learn storytelling strategies and tactics based on behavioral science laws and that research indicates to be the most useful in change-based communication during times of crisis.

  • Top DIY Content Creation Tech Tools eBook & Training

    Our favorite, high-impact communication and content creation tech tools to help you create world-class content with ease, as well as an on-demand training with Elizabeth to learn how to apply them to improve your communication.

  • Limited To The First 50 Students

    50 student seats are available at the reduced Founding Member Pre-Sale price. Once they are gone, they are gone.

  • Communication Career Opportunities

    Because the skill set and approach to communication by someone trained in NPE is so much more effective, we field a lot of requests from companies looking to hire pros trained in the science of engagement.

     

    In 2021 we will launch a searchable database of past students who opt to be included, made available to companies looking to hire NPE-educated communicators. Founding Members who complete the course will be included in the database included in the cost of their Masterclass seat for the first 24 months.

  • Direct Access to Train With Elizabeth

    Our inaugural virtual student body will have the opportunity to work directly with NPE founder and coach, Elizabeth Edwards, to ask questions and curate their educational experience.

  • Advanced Access on December 5, 2020

    The Science of Engagement Masterclass will be shared with a broader audience in 2021, but until then we are focused on sharing it with our past students and followers, and giving them the opportunity to train with us first.

     

    Founding Member Launch students gain access to the online course on December 5, 2020.

The human science elements that Elizabeth and her team brought to Transamerica changed how we looked at everything. The marketing messages we had been using from the 'experts' were in fact, according to human communication science, pushing our customers away.

 

Once we understood the science behind our messaging and had the proper tools to change it, our ability to connect with our customers improved drastically. Hire them yesterday!”

 

- Alix Hunsacker, Marketing Manager, Transamerica

GET STARTED TODAY

Choose the course
that’s right for you.

80% off for Founding Members

Level 1

$2997

  • Normally $6997

  • Online course

Level 2

$3997

  • Normally $7997

  • Online course

  • Certification upon completion

  • Addition to our searchable database for NPE practitioners

Level 3

$4997

  • Normally $8997

  • Everything in Level 2 plus:

  • A subscription box with:

    • Journal
    • Pen set
    • Haptic Samples
    • Printable version of the Masterclass

Copyright © 2021 Engagement Science Lab. All Rights Reserved.