November 6, 2019
by DR. MARK T. WADE
#081: Live Consultation: How Do I Build Relationships With My Speakers
Description
We hop on a live summit consultation call with Andrew Wells to discuss specific success strategies for his upcoming One-Day Summit. Specifically how to get speakers to say yes to your summit, and then how to create a beneficial relationship with your speakers after the summit ends. Want to have a live one on one consultation with Dr. Mark? Are you a first time summit newbie? If so then reach out and let us know that you are interested!
About Andrew Wells
Dr. Andrew James Wells is a Chiropractic Specialist in Asheville, North Carolina. He graduated with honors from Palmer College Chiropractic - Davenport in 2011. Having more than 8 years of diverse experiences, especially in chiropractic, Dr. Andrew James Wells affiliates with no hospital.
Reach Out To Andrew Wells
Prospective Client
✔️ Goes home at 8 or 9:00 pm
✔️ Tired
✔️ Doesn’t want it
✔️ Worried about what to do for marketing next month
✔️ Worried about how to pay overhead
✔️ Worried about how to be profitable
✔️ Asking do I really want to be doing this for the next 10 years of my life
✔️ Doesn’t want to talk about problems because it creates issues at home
✔️ Feels like a failure
Main Question
❇️ How to find and how to plug in the right people for each summit
Biggest Struggles
➡️ Finding a decent a speaker list for his next summit
➡️ People not knowing who he is
➡️ Starting to network
➡️ Building a list
➡️ People trusting him
Building A Solid Funnel Of Potential Speakers
✔️ Warm intro
✔️ Add value to their audience
✔️ Be a customer
✔️ Identify the top ones that you think are out of your reach
✔️ Find out where these speakers hang out
✔️ Send them an email (Connect, not ask)
Stairstep Approach
-
It's gotta be all about them.
-
It's gotta be what are we doing in advance?
How To Make Speakers Promote
❇️ Provide them with value and incentives
❇️ Think of what do you have a value that they would want
❇️ Make it about them
Takeaways From Dr. Mark On Nurturing Speaker Relationships
➡️ It's all about the follow up process
🔵 If it's not processed, if it's not planned, it doesn't happen
➡️ Messaging
🔵 If your messaging is not correct, nobody opts in to your summit
➡️ Don’t spend too much time with the speaker (post-interview)
🔵 Make them feel good, celebrate the win, let them know what's coming to help remind them of the promotional schedule, then get off
➡️ Send them an email two to three hours later
🔵 Tell them how awesome they were with something specific from that interview
➡️ Follow up a week, then a couple of weeks later
🔵 Send them a video email. Let them know how you enjoyed the session
➡️ Give. It’s all about the speakers
🔵 Ask them if there’s anything that they have coming up that you can do for them
Common Newbie Mistakes
👉 Messaging
🔵 Have a clear but effective call to action messaging
🔵 That message is continuous throughout your whole summit
👉 Interviews
🔵 Nobody wants to watch boring interviews
👉 Be creative
🔵 Make it different and engaging
🔵 Not having the processes planned out
🔵 Give yourself more time to do your summit than last time
Andrew's Insights From His Summit
❇️ It was a difficult but fun process
❇️ It has opened a lot of doors
❇️ It’s getting his business mind think differently on who to connect, help, and build relationships with
MY REQUEST
I’m going to give away all the best insights and knowledge but just need YOUR help!
- First - subscribe & leave a 5 star review on this podcast
- Second - share this podcast with anyone you know who has done, or wants to do a summit
That’s all I ask...
HOW TO GET IN TOUCH
👉 I am always looking for feedback
👉 If you have questions send them to me. (I’ll start doing a special Q&A monthly episode)
👉 If you want to be a guest reach out and let me know
👉 If you know someone I should interview please put me in touch with them.
Email me at: Podcast@VirtualSummits.com
Join the Summitology Masterclass: https://www.virtualsummits.software/summitology-masterclass-signup
Resources you can get in the show notes at http://virtualsummits.software/resource
✔️ One Day Summit Guide
✔️ Virtual Summits Framework
✔️ Plug & Play
✔️ Free Trial Virtual Summit Software
I want to end this episode by saying,
"I believe in YOU & YOU can do this."
Summits are by far one of the most powerful ways to quickly grow your list, launch your platform & make more money! (Even if you are just getting started).
Don’t get caught up in Analysis paralysis, because the world needs to hear your message & there are people who are waiting for you to help them.
So just get started. Imperfect action is always better than doing nothing!
Thank you and see you on the next episode!
Dr. Mark T Wade went from brick & mortar to multi-million dollar online business using a strategy called the "One-Day Summit".
Having created 6, 7 & Multi 7-figure businesses in the Brick & Mortar, Online (Education) Business, & Software As A Service space (Virtual Summits Software), Dr. Mark now helps entrepreneurs scale their online businesses with proven strategies such as the One-Day Summit Formula.
LINKS MENTIONED IN THIS EPISODE
🔗 Virtual Summits Software Free Trial
🔗 One-Day Summit Starter Guide
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