One, if not THE key element to winning business in the new economy is to own your personal brand.

The best way for salespeople, marketers and small business owners today to generate high value sales is by building authority.

Also, more high-fives. Who doesn’t love high-fives?

One of the key reasons I founded Authority Funnels was simply the fact that I started generating more business when I had my own authority engine (website) . 

Hey there, I'm Scott, the founder of Authority Funnels and our parent company SALLAN GLOBAL

In the last few years there has been a notable shift in the way people are winning business and some of the methods that worked in the past no longer work with the same effectiveness.

To this end, I have combined my own experience, as well as studying the winners in the new “experience economy” to transform not only my own sales processes and practices, but many others through white papers, books, webinars and training programs.

I founded Authority Funnels as I was frustrated at the costs, complexity, non-completeness (is that a word ?) or downright crappiness of the options out there.

Read on, if you want to know more about our/my origin story...

From a young age, all I wanted to be was a professional football (soccer) player. I was good. I trained hard and was focused on playing professionally from about 7 years old.

School and learning was not top of my agenda. I didn’t need it, I was going to be a professional player raking in the big bucks. Sure, I turned up to classes, but I wasn’t really there if you know what I mean. I left school and took a part-time job to pay the bills in a sports store, which gave me more chance to train with my club and prepare for a life of riches.

Then an opportunity arose, all my hard work was looking to pay off. I’d broken into the first team at my club at 17, and I’d been offered trials with 2 English Premier League and 1 Championship team. My bags were packed and ready to go as soon as my local season ended.

Two weeks before the end of the season, we were playing an away game and the worst thing you could imagine happened… I turned awkwardly, and I fell to the ground in agony.

In a split second, everything I had worked for since I was 7 years old was gone in that moment. I’d broken my left ankle AND fractured my right ankle…at the same time.

I tried to rehabilitate, but I wasn’t the same again. There were aborted comebacks, but I just wasn’t anywhere near the same player I was before the incident. I needed a new career at 20, and I needed it fast. That’s how I got into sales.

After almost 15 years of being a sales guy, I decided to open my own business…

We have now gone on to build a number of these Authority Engine Funnels for a range of clients across different industries and our team would like to do the same for you.

If you would like our team to build an Authority Engine Funnel for you book your free consult now.

I’m a huge football fan and lifelong Liverpool supporter. If you’re a Manchester United fan, I’ll let it slide for now.

However, you’ll have to pick up the tab at the pub next time :)

I’ve been involved in sales and business development and online marketing space for over 25+ years across a range of industries with the last 15 spent predominantly in the outsourcing and customer management space.

During my career I have been fortunate enough to generate over $500 million in sales for the businesses I have worked for and have trained over 1,000 people in varying stages of their sales and customer service career to great success.

I have also devised award winning sales training and marketing videos and have sold over 3,000 products online in the last 10 years. Fortunately 2,871 of those sales were to people not in my immediate family !