Ep. 1: Pam Prior
What Every CFO Wants You to Know
May 13, 2019
In this episode, Liz welcomes to the podcast author, financial consultant, and CFO, Pam Prior. Pam’s in-depth experience and relationship-focused approach have allowed her to assess businesses and assist her clients in a myriad of ways. Pam and Liz talk about the importance of navigating the politics of business, paying yourself as a business owner, and honest communication about financials. Finally, Pam shares some of her experiences working with clients ranging from six to eight figures.
02:02 – Pam’s business background
03:54 – The unique role of CFO, Chief Financial Officer
06:53 – Navigating the politics of business
10:25 – Building a story as a business owner
11:55 – Common mistakes business owners make
13:29 – Tools available to help entrepreneurs
15:00 – The importance of paying yourself first
16:31 – Entrepreneurial breakpoints that Pam has witnessed
19:23 – The mental and physical toll of entrepreneurship
21:45 – The importance of trusting those handling your finances
25:53 – Hallway Pam
27:08 – How Pam handles clients who aren’t willing to engage in financial conversations
30:53 – Growing Broke
33:35 – Fears entrepreneurs have about bringing in a CFO or financial coach
38:19 – What Zen Money means to Pam
40:10 – Pam leaves the audience with one key takeaway from this episode
43:39 – Where listeners can find Pam
Pam Prior is a Best Selling Author, Host of the "Cash Flow with Pam Prior" Podcast, Financial Executive, CPA, Speaker, Teacher and “Cash Flow Quarterback.” An experienced CFO, she assesses businesses quickly and thoroughly – defining a clear-cut road map for putting your financials to work for you, fully aligned with your strategies. Although her methodology is time-tested and replicable, specific solutions are tailored directly to her clients and represent how they think about their businesses.
To learn more about Pam's work, visit www.pamprior.com! And you can also connect with Pam via email or on social media here:
My favorite part of recording a live show every week is the conversation we get to have on social media, with comments posted here, and messages I get from listeners.
With that in mind, this week's question is:
Is your current money management giving you useful data to inform your decisions?
If you're a new listener to the Zen Money Monday show or a long-time fan, I'd love to hear from you! Hop on over to the Contact page and let me know how you liked this episode and what topics you'd find most meaningful to hear about next!
Check out these resources we discussed in this episode:
Pam's Book: Your First CFO: The Accounting Cure for Small Business Owners
#ZenMoneyFirstSteps: www.zenmoneymap.com/steps - A free copy of Liz's 2nd book Zen Money Map plus a brand new video case study on how to put more money in your pocket as an entrepreneur in growth mode.