Design to Delight

THE INSIDE VIEW PRESENTS

From customer care to commerce, human needs are elevated now more than ever before! By understanding the customer journey mapping process you create smarter, more effective, and lasting customer experiences that earn trust and loyalty for life. In this course, you will learn that to surpass elevated internal and external customer expectations, you need to use an insight-driven, data-supported, emotionally intelligent approach.

In this course, you will learn and understand the Journey mapping methodology and how it applies to your specific business and industry. We focus on the importance of getting clear on your ideal customer persona and understanding how to gather data for your industry, product or service, and persona. By learning how to effectively design a Customer Journey Map, you are able to learn insight, and design the omnichannel experience that your customer desires, ultimate Designing to Delight! If you are ready to carefully craft an experience for your customers, both internal and external, then Design to Delight will help you get there faster, and more effectively; teaching you how to build and nurture a customer-centric culture.

Key Outcomes

Participants will gain a clear understanding of the essential stages of the journey mapping process

Insight into possible challenges that come up during your customer Journey including unprecedented global business challenges that may arise

Participants will receive a certificate of course completion

What's Included?

Inspirational Resources

Workbook

Editable Templates

Which can be implemented to your organization right away

Multiple PDF downloads to support learning

Bonus Value!

You will receive continuous follow-up and coaching in our PRIVATE LXE Facebook group where like-minded LXE Pros from around the world gather to share LXE Greatness! FOREVER!

You will also receive a complimentary LXEChampions membership: Valued at $197 (This is a limited time offer)

Culture Connection

Modules

Course Outline

Module 1: The Foundation

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Module 2: Persona & Journey Design

- Whose journey will you design first? Your internal customer or your external customers? Who is your ideal customer?
- What do you want to learn about your customer’s journey and why?
- Why is that journey important to your business and your team?
- How many personas should you start with?

Module 3: The Strategy

- Highly effective VOC /VOE data gathering
- Inserting powerful VOC/VOE data into your Customer Journey Mapping process
- Craft your ideal customer personas, with detailed elements of qualitative and quantitative data
- Creating an action plan based on the critical moments of truth
- Plan YOUR SPECIFIC customer journey.

Module 4: Journey Mapping

- All about the X-Factor
- Take a deep dive into the emotions that drive your customer's behaviours
- Insert key moments of truth into the Journey Mapping process.
- Experience design, improvement, and innovation
- Create and design an action plan based on solid evidence

Module 5: Actionable Outcomes

- Words have power: Incorporate the language of love into your design
- Small changes spark BIG ideas
- LXE Competency: Customer Experience Strategy

Module 6: LXE Commitment

- If money or time were no object - what could you achieve?
- Tools to champion change based on your Customer Journey Mapping discoveries

Join The 8-Week LXE Certification Course

Through this 8-week intensive approach to Leadership Experience Excellence, you will approach the content through both weekly interactive virtual training, led by renowned expert, Crystal D’Cunha, and self-paced, guided study.

Who is this course for?

This course is thoughtfully designed for company executives, company directors or managers with a small team, and sales managers who are looking for a valuable way to add distinction to their resume and champion transformational change in their organization.

8-Week LXE Certification

$3,997 USD/Person

Register Now

*For inquiries regarding group pricing, connect with us at hello@gettheinsideview.com or (289) 969-VIEW(8439)

Let's Transform Leadership Experience Excellence Together!

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