Movement Campaigns
Mindshare Visionaries
SHINING A LIGHT ON HEALTH & WELLNESS VISIONARIES
The Minsdhare Collaborative is a premier community for rebel leaders in the health and wellness industry. These physicians break the standard health care model by leveraging their expertise to create empowering programs for their patients and clients.
The Mindshare Visionaries project focuses on how select members have built their own branded systems, leveraged their social influence, become authors, speakers and sought after subject matter experts to impact the greater world outside their geographic area.
Dream Building
TRANSFORMING THE REPUTATION OF A COMMERCIAL LEASING FIRM
Philadelphia commercial real estate company Eadeh Enterprises called us asking for a simple "about us" video. Instead, we applied the magic of the Story Proof formula to create a campaign called Dream Building. With over 900 properties, they immediately ordered 16 Story Proof videos that highlighted select retail tenants up and down the exclusive Mainline suburb.
This win-win opportunity gave Eadeh the chance to shine a light on a mom-and-pop small business whose dreams were made a reality in their brick & mortar lease. 60 videos later, Eadeh now has the community reputation for being the leasing agent where retail dreams come true.
Her Turn
EMPOWERING WOMEN TO SHARE THEIR HEALTH JOURNEYS
Dr. Jayne Dabu has been serving her Virginia Beach community for the past 15 years. As a specialist in Chinese Medicine, Dr. Dabu has been a compassionate ear for her predominantly female practice. Inspired by the many stories of women who have struggled through cancer diagnosis, infertility and mental health, Jayne decided to create a portal of stories to help encourage others in their health journeys.
Pioneer Practitioners
RAISING AWARENESS OF A BIOENERGETIC HEALTH COMPANY
In the new field of Bioenergetic Medicine, communicating patient outcomes can be a little tricky, especially under the hammer of FDA regulations. NES Health recognized that most of their video content was focused on science and technology, and not on the personal stories of their practitioners who use their cutting edge system.
The Story Proof campaign Pioneer Practitioners was designed to bridge the human connection between the NES system and highlight the success of the clinicians who use it.
I Spark Change
EMPOWER AND CONNECT HUMANITY TO SPREAD POSITIVE CHANGE
During the pandemic, Christian author Rick Ornelas had a dream to inspire the world. After the launch of his book "12 Hours of Heaven: Lessons for a Better World", he wanted to start a movement to motivate aspiring change agents to step up and share their ideas to help change the world in a positive direction.
I Spark Change was created to give ordinary people the opportunity to share their ideas on how they use their God-given gifts to empower change in their community, helping them become thought leaders on a platform based on social change.
Keen Cares
COMPASSIONATE MESSAGING FOR A GERIATRIC HOME AGENCY
In the competitive market of Geriatric Health, Keen Home Care founder Machelle Thompson had a dilemma. The website she paid a fortune for was filled with generic stock images lacking the authentic connection for her ideal client; the scared adult children looking for a solution for their aging parents.
We immediately provided her company with Story Proof by highlighting real families and their Keen caregivers in the family home. Each story had the same over-arching theme, aligned with their company values of Love, Respect and Dignity.
Live Love Media
HELPING A RESIDENTIAL REAL ESTATE TEAM
BECOME A HERO IN THEIR COMMUNITY
Media Pennsylvania is a charming home town with a reputation for award winning restaurants. Active in the community, Tony Salloum, founder of Affinity Real Estate, wanted to offer a community hub for anyone thinking of moving to the Media suburb.
We helped he and his team craft a strong Story Proof campaign that put a spotlight on local artists, non-profits, parks and event happenings. Affinity Real Estate now has the esteem of being the go-to broker for anyone looking to move to this thriving neighborhood.
You Night Empowering Events
RESCUING A COVID CANCELED LIVE EVENT
FOR A BREAST CANCER NON-PROFIT
When a New Orleans non-profit had to cancel their in-person fashion show event in the fall of 2020, they thought their mission to support women with Breast Cancer was over. Lost without a direction on how to recover, founder Lisa McKenzie reached out for help.
We created a Story Proof campaign to capture the individual stories of each of the 45 fashion models, helping them write their personal journey through a powerful online course. When the annual event went virtual, these stories were converted to video, shining a brighter light on the legacy of each woman.
The Proof
HELPING ENTREPRENEURS NAIL THEIR
WHY STORY AND BE EDIFIED ON A GLOBAL PLATFORM
After coaching hundreds of small businesses, Story Proof founder Dan Lievens saw first-hand how
CEOs struggle to connect with their customers. Recognizing the drive and passion in early stage entrepreneurs, he used the power of storytelling to help owners share their big why with the world by offering powerful video testimony.
The Proof is a digital platform created to edify the magical stories of these thought leaders, giving them an opportunity to share a greater gift with the world while increasing the impact and influence of their businesses.
Online Courses for Experts
The Holistic Chef
NUTRITIONAL THERAPY PRACTITIONER
When Andrea Sprague came to us with an idea to build an online class for people who suffer from food allergies, we jumped at the chance to help make her dream come true.
We crafted three courses for her including: The Art of Gluten Free Cooking , The Art of Dairy Free Cooking and The Elimination Diet course.
Kimberly Price
BE A THRIVER WELLNESS COACH
Cancer survivor and keynote speaker Kimberly Price joined Proof School to organize and launch her vast collection of wellness information and programs for the online world. The biggest value that Proof School provided was the hands-on technology implementation of bringing years of service development into monetized customer engagement journeys.
Erin Duffy
WOMEN'S CORPORATE LEADERSHIP COACH
Erin came to us with a passion and the beginnings of a business. By going through our process, we were able to highlight her beautiful gift as an Executive Transformational Coach. She performed her Proof talk in front of a live audience at our studios and to this day has one of the most views on the Proof Portal.
We built her multiple variations of landing sites targeting executives in different industries driving to her Lead Course: Escape Your Mid-Career Slump
Sue Paananen
ONLINE PLATFORM INTEGRATOR
Sue is a seasoned platform integrator for online influencers and a Infusionsoft Certified Partner and Reseller. She came to Proof School to find a way to integrate more personality and personal stories into her business and prospecting.
After going through the Story Proof Method, we were able to create a journey and lead magnet to get different level of businesses to connect and understand her services. Sue is a great example of someone who did not need the implementation help but more support in fleshing out the engagement and marketing acumen.
Lead Magnet & Engagement Journeys
Robyn Benson
FOUNDER OF REGENERATIVE HEALTH CARE CLINIC
As the Founder of Santa Fe Soul Center for Regenerative Medicine in Santa Fe New Mexico, Dr. Robyn was seeking a way to attract more clients to her exclusive VIP Days. We built Destination Regenerate as a website to capture prospects. Since Robyn is the popular podcast host of Younger and needed a variety of free offers to plug on her show. We created several funnels:
- The Benson Regenerative Protocol Mini Course
- The ART of Regenerative Therapies Ebook
- The Top 5 Best Regenerative Therapies Fast Class
Sheri' DuMond
CONFIDENCE NAVIGATION STRATEGIST
Sheri' came to us with over 25 years as a Corporate Warrior for Big Pharma, she is often tasked to help provide opportunities for women to shatter the glass ceiling and step into higher leadership roles.
We crafted a 12 day multi touch point customer journey including a daily confidence success circle that went out to 500,000 people, leading to her mini-course called Uncrush Your Confidence, allowing women to step into a stronger leadership role within their company.
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